Madmaze Studios Private Limited
Marketing Coordinator
Marketing Coordinator
Location: Chennai, India
Department: Marketing
Reports To: Director – Marketing
Employment Type: Full-time
Experience: 2–5 years
About Us
We are a Google 5-Star rated Integrated Marketing Agency based in Chennai, established in 2014. For over 12 years, we've partnered with brands across India to deliver seamless event experiences and meaningful digital growth. From large-scale, multi-city event executions to end-to-end digital solutions via our dedicated digital arm, we are a one-stop marketing partner for brands looking to show up powerfully both offline and online.
About the Role
We are looking for a Marketing Activities Coordinator who will be the central point of coordination for all marketing activities at MadMaze Studios. This is not a content creation role — it is a planning, orchestration, and quality-control role. You will work closely with multiple internal teams (content, design, video, tech, events operations, and sales) to ensure that our own brand — and most importantly MadMaze Events — is consistently and powerfully represented across every marketing touchpoint.
If you are someone who loves planning, thrives on follow-ups, has strong attention to detail, and enjoys being the glue that holds multiple moving parts together, this role is for you.
Key Responsibilities
Planning & Strategy
- Plan and maintain the monthly social media calendar in coordination with the content team.
- Discuss and align all ongoing and upcoming marketing activities with the Director – Marketing.
- Take full ownership of all marketing efforts for MadMaze Events, ensuring consistent brand visibility and engagement.
Content & Creative Coordination
- Liaise with the content team for social media copy, blogs, and email marketing content.
- Liaise with the graphic design team for creatives required for social media, campaigns, and other marketing collaterals.
- Liaise with the video editing team to ensure videos for social media are produced on schedule.
- Coordinate with the Events Operations team and Sales team to collect raw event content (photos, videos, highlights) for marketing use.
- Execution & Publishing.
- Work with the tech team to ensure timely and accurate social media posting.
- Liaise with content and tech teams to execute email marketing campaigns — content from content team, deployment by tech team.
- Ensure all posts go live on time, as per the planned calendar.
Website & SEO
- Ensure the company website is always up to date with the latest information, case studies, and collateral.
- Review website content and blogs regularly for SEO quality and relevance; share clear feedback with respective teams for corrections.
- Track and ensure timely action on all review feedback.
Reporting & Governance
- Provide regular updates to the Director – Marketing on the status of all marketing activities.
- Identify delays, bottlenecks, or gaps in output across teams and drive timely resolution.
Must-Have Skills
- Strong planning and organizational skills — ability to manage multiple calendars, deadlines, and teams simultaneously.
- Excellent coordination and follow-up discipline — no task should fall through the cracks.
- Good understanding of social media platforms, content formats, and basic SEO principles.
- Sharp eye for quality — able to review creatives, copy, and website content and give constructive feedback.
- Strong communication skills in English and Tamil — will be interacting with creative, technical, operational, and leadership teams.
- Comfort with project management tools, Excel/Google Sheets, and basic marketing dashboards.
- A proactive, ownership-driven mindset — someone who chases outcomes, not just tasks.
Good to Have
- Prior experience in a marketing agency, events company, or in-house brand marketing team.
- Exposure to tools like Meta Business Suite, Hootsuite, Buffer, Mailchimp, WordPress, or similar.
- Basic familiarity with Google Analytics, SEO tools, or email marketing platforms.
Why Join MadMaze Studios
- Own marketing for a growing events brand — MadMaze Events — with full visibility and impact.
- Work at the intersection of events and digital, collaborating with multiple creative and technical teams.
- Direct reporting line to the Director – Marketing with strong exposure to leadership.
- Be part of a 12-year-old legacy agency that has delivered for brands across India.
Compensation: Salary will be offered based on experience and fitment as per industry standards